Frightening identity breach Last week I experienced a data quality problem that if not caught in time, could have cost me my identity. I notice data quality problems all of the time, however this particular incident had me more concerned than usual. What surprised me the most about my experience was how easy it is [...]

big data · contact data quality · data collection · data quality · identity theft · shipping

When it comes to challenges, denial may sometimes get the best of us. Acknowledging issues forces us to evaluate a situation and seek out solutions. For many companies, it seems like a daunting task to acknowledge or investigate the underlying problems that interrupt normal business, such as poor data quality. As a result, denial takes [...]

big data · contact data · contact data quality · customer service issues · data quality

Heartbreak Hotel Relationships are fragile. They require commitment, work and fierce loyalty. People want to feel tended to and cared for. No, this is not about your romantic relationships – this is about your customer relationships. When a customer is not properly valued, it leads to heartbreak. Just how big is the issue? Veronica Maria [...]

contact data quality · data quality · duplicates · ecommerce · retail